You know you should be showing up. You know it’s the key to more clients and more income. But every time you try, it feels overwhelming, exhausting, or just plain hard.
What if visibility could feel easy? Fun? Even exciting?
At this upcoming Visibility VIP Day, I’m going to show you exactly how to step into the spotlight in a way that feels effortless, sustainable, and profitable - without it taking over your life.
This isn’t another marketing workshop. It’s a full-day, in-person experience where you’ll create a Visibility Plan that works for you, your business, and your lifestyle. One that you can actually stick to - and get results from.
You'll leave with:
Visibility shouldn’t feel like a grudge purchase.
A clear, strategic plan to get visible (without burning out).
Messaging that makes you stand out and attract the right clients.
The confidence to show up consistently (and actually want to).
No more throwing content at the wall and hoping something sticks. No more second-guessing every post or video.
Let’s get you booked, seen, and profitable - on your terms.
You’re a service-based business owner (40+) who knows visibility is the missing piece - but it feels like a struggle.
You want more clients but hate feeling like you have to be 'everywhere' all the time.
You struggle with confidence, time, or knowing what to say.
You’re tired of waiting for referrals and word-of-mouth and want to take control of your visibility.
You want a simple, repeatable system to show up and get results.
who is this for?
Your WHO/WHAT/HOW
Get clear on your ideal client, expertise, and offer so your message lands with the right people.
Your Messaging Strategy
Craft messaging that sells—what to say, how to say it, and what makes you stand out.
Your Visibility Plan
Define where, when, and how you’re showing up (without it taking over your life).
WHAT WE'LL COVER...
Throughout the day, we'll map out your visibility strategy step by step:
Your Confidence & Mindset
Tackle visibility fears and imposter syndrome so you actually enjoy showing up.
Your Action Plan
Leave with a concrete strategy and your next steps mapped out—so you can hit the ground running.
This isn’t just about learning - it’s about doing.
Fun & Playful Atmosphere – Because when visibility is fun, it becomes effortless.
Hands-On Strategy & Expert Guidance – No fluff, no theory overload. Just practical, actionable strategies guided by me to help you refine your message and visibility approach in real time.
Walk Away with a Clear Action Plan – You’ll leave with a customized, step-by-step Visibility Plan that feels doable, sustainable, and designed to bring in results—starting immediately.
What you can expect ...
This VIP day is all about making visibility work for you in a way that feels good and actually gets you booked, seen, and profitable.
Here is where you reveal what's inside the module.
Cookie apple pie liquorice. Chocolate cake candy macaroon toffee muffin icing ice cream cake.
Apple pie biscuit jelly soufflé donut soufflé liquorice croissant. Gummies pudding macaroon pie jujubes topping tootsie roll.
Brand Message and Ideal Client. Your signature inclusion here.
Here is where you reveal what's inside the module.
Cookie apple pie liquorice. Chocolate cake candy macaroon toffee muffin icing ice cream cake.
Apple pie biscuit jelly soufflé donut soufflé liquorice croissant. Gummies pudding macaroon pie jujubes topping tootsie roll.
Content Creation and Creativity. Your signature inclusion here.
Here is where you reveal what's inside the module.
Cookie apple pie liquorice. Chocolate cake candy macaroon toffee muffin icing ice cream cake.
Apple pie biscuit jelly soufflé donut soufflé liquorice croissant. Gummies pudding macaroon pie jujubes topping tootsie roll.
Strategy and Implementation. Your signature inclusion here.
WHAT YOU NEED TO KNOW
TICKET SALES ENDED
LOCATION
WHAT TO BRING
JUST YOURSELF & YOUR LAPTOP!
TEA, COFFEE AND FOOD WILL BE PROVIDED THROUGHOUT THE ENTIRE DAY.
whether by train, bus, tram or car, 555 collins exchange is easy to get to. click here for info.
getting there
555 Collins ExChange BY HUB,
level 1, 555 Collins street. a stunning luxury workspace in the heart of melbourne's cbd.
A great day filled with a lot of generous content ideas, structure and impressive group of women - thanks Fi!
Liesel d'souza
A great day learning about visibility and how to show up for my business. I come away more confident, with a clear plan and full of energy to achieve it. Worth it!
I have a developed my workbook into a content full and goal driven stratergy I am super proud of! Full of everything I need to set up my business venture with a clear mind, and heart full of passion and a brain thirsty to level up! Thanks Fi!
I absolutely loved Fi Mim’s Visibility Day. I learnt how to get over my awkwardness and the importance of showing up on social media.An added benefit was the connections I made with the other amazing women in the room.
This workshop was just what I needed... it helped me examine my beliefs around visibility (including all the fears I try to keep hidden!), and gave me practical strategies to put in place immediately.
I walked away from the workshop feeling much more confident and excited about putting myself out there and creating content that would have impact and position me as a thought leader. Would absolutely recommend to any small biz owner :)
Thanks to Fi for bringing together a wonderful group of women to explore ways that we can enhance our visibility.
We all know how imperative this element of our business is yet if you’re like me, and content planning always gets deprioritised for something more urgent (or more fun!) then I highly recommend committing a day with Fi and other inspiring women. This day will provide structure and inspiration to help you lean into this element of your business which is likely holding you back from where you are today to where you want to be in the future.
sarah mcmillan
GEORGIA STORMONT
JACQUI HAWKINS
ROANNE INNES
KIM SINGLINE
What an outstanding day with a room full of inspirational women led by the one and only Fi Mims!
Fi led many thought provoking and insightful discussions in a safe and nurturing environment, kept the conversation on point (no easy feat with a room full of women) and redefined for me what visibility is and how to achieve it successfully and AUTHENTICALLY with a competitive edge in todays social media battleground!
Thanks Fi for giving me that tiny nudge to just get started and go go go!
emma bruce
Fi's Visibility workshop was full of nuggets that we really never think about in our daily life as a business owner. We believe we share a few posts, share a few blogs, and hope clients show up in our inbox. As I've discovered, this isn't the case. We have to show up and be visible. It's been so long since I started a new business, that I'd lost sight of this and Fi's workshop showed me that I have to show up and be visible once again.
Now having clear pillars in my business, this is allowing me to gain a clearer message for me moving forward which will hopefully allow me to work smarter, not harder and watch my self acceptance coaching business grow beyond my wildest dreams. Thanks Fi - you never disappoint.
SARAH bruce
It was such a great experience. Fi is such a giver, and you can tell that everything she does is to help others on their journey. Thank you, Fi, for sharing your wealth of knowledge so openly and for bringing together other passionate women to share and learn from one another.
ALEKSANDRA GIZZATULLINA
Attending Fi's Visibility Workshop was a total game changer! I walked away feeling so empowered with practical knowledge on how to show up confidently on social media, use AI tools and navigate tech platforms and equipment.
The best part? Being surrounded by a group of inspiring, like-minded women who were all on the same journey. It was equal parts learning, connection, and magic. I’m finally ready to be seen and heard!"
ANDREA HARRISON
LOVED the Visibility session with Fi. Great to have a room full of women to bounce ideas off and for Fi to really narrow down into what I needed support with.
EMMA COATES
I loved the Visibility workshop - practical, hands on, awesome ideas from Fi and wonderful women around the table. Highly recommend.
JULIE HYDE
As someone who shows up confidently for my audience, I knew there was still something missing but I couldn’t quite put my finger on it.
Attending Fi Mims Visibility Day gave me powerful insights into what that something might be, why it matters, and how it’s showing up (or not!) in my business.
Even more valuable was hearing from the other incredible women in business who shared the room each with their own perspective, challenges, and breakthroughs.
Thanks, Fi, for such an inspiring and insightful day!
BRIDGET BELL
Your Questions Answered...
Perfect - this workshop is designed for YOU! I’ll walk you through overcoming those fears and making visibility feel natural and fun.
Nope. I’ll help you choose the right platforms and strategies based on your strengths and goals.
Both! Whether you’re just starting out or looking to refine your visibility, you’ll walk away with a plan that works for you.
A full day of strategy, coaching, and hands-on support, plus lunch, refreshments, and some extra surprises!
Tickets are non-refundable, but you’re welcome to transfer your ticket to someone else if needed.
Renowned as one of Australia’s leading personal brand photographers, I'm a also a business mentor and coach specialising in personal branding and visibility. I'm passionate about working with female thought-leaders, entrepreneurs and business owners to help elevate their brand and amplify their message in an authentic way, inspiring others to work with them.
It all started almost 20 years ago when I decided to take the leap into wedding photography, building my business up from a weekend side hustle to a multiple six figure biz - one that I'm still excited to get out of bed for every day.
I've experienced ALL the struggles associated with running a small business. From imposter syndrome to undervaluing my worth, self-doubt and of course the ongoing juggle of work/life balance (I brought up twins while building my business), I've been through it all!
Back in 2018, feeling burnt out and exhausted, I decided things had to change, and they did. Instead of focussing on what everyone else was doing, I worked hard on my own personal brand and positioning, and got super clear on my niche and messaging. Over 6-12 months I became a booked out photographer with more time in my week to enjoy life and work on my business - and I've never looked back!
These days I'm obsessed with helping other women in business build a powerful brand so they can share their gifts with the world, become more visible online and build a successful business they love – one that offers the freedom we all deserve and desire. I offer community and content through my Shine Membership, and high-touch mentoring and coaching through my Shine Bright mastermind program for women in biz.
When not working I love nothing more than hanging out with my family (Yes, I'm at that age). I'm also constantly dreaming up new holiday adventures, on a mission to get through the neverending pile of books next to my bed, believe music has the power to change any mood, and will never refuse a glass of champagne.
